Crocs

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They say that imitation is the sincerest form of flattery, if so, the bosses at Crocs must have been be swollen with pride. Or were they?

Perhaps the most blatantly ripped off shoes, er… in the history of jelly shoe rip-offs – Fakes infringing the patents owned by Crocs – called “croc-offs”- can now be purchased at leading hyper markets at a bargain basement price point. A supermarket pair of knocked off at €7.99 are a sorry challenge to the real thing that you can buy on Amazon from €19.00. The hookie versions are not as good as, or even similar, in quality to the originals, but how often can that be said.

Why is this product so clearly ripe for rip-off? Crocs are “good” but they are not a Louis Vuitton handbags or a Rolex watches.

The manufacturers has striven to make a distinguishable difference between their better designed and better made products in an apparent ambivalence to the knock off version. 

Fluffy linings, flip-flop versions, extreme paint jobs and themed versions have not save this iconic product from throwing itself on its sword as it was announced in August 2018 that in the light of the wholesale rip-off market Crocs will be ceasing production and closing its manufacturing facilities. Curiously the announcement went on to say that production would be shifted to third parties “to meet the growing demand for Crocs.” It seems the future for a version of Crocs is “bright and bold”. May be its worth storing in your wardrobe a pair as they become scare and increase in value.

I have a pair that resemble a French maritime uniform they are unbelievably comfortable and comprehensively over deliver in most respects. That said they are a little prone to make already hot feet a little stickier. They are not particularly good looking but neither were their wooden antecedents.

See here a piece I did for Aestheticons on Jeremy Atkinson a Master English Clog Maker Jeremy Atkinson – The Last English Clog maker

What’s the story of these favoured jelly shoes that have become the guilty pleasure for many of us.

Founded by Scott Seamans, Lyndon “Duke” Hanson, and George Boedecker, Jr. who had acquired the design from a third party. Originally intended for the boating community the injection mounded foam clog was launched at the Fort Luaderdale Boat Show in 2002 with two hundred pairs being sold.

Word has it that over 300 million pairs of shoes have been legitimately made. In plants in Mexico and Italy. There have been many colourful variations including those decorated with bling called “jibbitz” – the company that created these was acquired by Croc in 2006 – that clip into the holes on the upper. In 2008 a pair of Croc styled golf shoes called “the Ace” were launched.

The subject of some controversy Crocs had become the preferred footwear for the medical profession. Now effectively banned for anti-static reasons; though Croc has responded producing pairs that dissipate static. The shoes have featured in more contentious situations including several claims, particularly in Japan from parents that argued their kids Crocs had become dangerously lodged in escalators.

Image Credits – Crocs

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